Marketing Communications

In our information age, the public needs trusted sources. Consumers turn to news outlets for help in understanding their world and in making important decisions. That’s where we come in.

McElroy Associates knows how to get your message into print and on the air. Editors and reporters are looking for new and different takes on your industry. By knowing what they need, and knowing your business inside and out, we get your services and products in the public eye.

Our account representatives are media professionals, experts at researching complex issues and creating successful news releases and story proposals that make sense to the consumers you want to reach.

Most public relations firms—even the glitzy, expensive ones—either do not make these connections at all, or do a cursory job of it. We offer our clients a thorough, professional and comprehensive marketing strategy—not a string of banal press releases that editors usually will ignore. Our customized publicity programs include focus groups, newsletters, seminars, perception surveys, and videos, even books.